The Kind + Jugend International Trade Fair for Baby and Toddler Products in Cologne, Germany, was founded in 1960 and is held annually.
With a 54-year history, continuous innovation in its concept, large scale, and comprehensive range of exhibits, Kind + Jugend has become the leading global trade fair in the children’s products industry.
The 2024 edition of the fair, covering halls 10.1, 10.2, 11.1, and 11.2 (a total exhibition area of about 75,000 square meters), attracted 928 exhibitors from 43 countries.
By the end of the event in 2024, foreign exhibitors accounted for 90% of the total. This included 88 exhibitors from Germany and 824 from abroad.
It was estimated that around 15,000 visitors from 115 countries attended Kind + Jugend 2024, with 77% of the professional attendees coming from international markets.
Highlights at Kind + Jugend
One of the key highlights at Kind + Jugend this year was the cross-industry collaborations between different product lines and brands.
For instance, stroller brands teamed up with well-known car manufacturers like Lamborghini and Audi to create co-branded designs.
These products combine a focus on children’s safety and comfort with the sleek, dynamic, and tech-inspired aesthetics of Lamborghini, BMW, and Audi.
This collaboration offers a fresh and exciting experience for children while fulfilling parents’ dual pursuit of quality and style.
Looking ahead, such collaborations between brands are expected to become a growing trend, with strong partnerships and innovative integration enhancing product value.
Kind + Jugend Innovation Award and Midwives Award
The Kind + Jugend Innovation Award was once again presented this year, recognizing outstanding new products in the baby and toddler industry.
This award is highly regarded by both professionals and consumers. After evaluating all 116 entries, eight companies emerged as winners.
Their innovative inventions addressed real-world needs and aligned with future trends in the following categories: outdoor mobility, furniture and facilities, bedding, educational toys, fashion, child care, safety monitoring, and hygiene products.
At CHOCCHICK, we place great importance on research and market analysis.
Every year, we invest significant resources—both in manpower and funding—into research and development.
By deeply understanding consumer needs, we constantly innovate to create products that are both practical and aesthetically pleasing.
At Kind + Jugend 2024, we are excited to introduce a brand-new intelligent baby playard for the first time.
This product is the culmination of our continuous effort and innovation, designed to bring a more convenient and intelligent parenting experience to families.
This intelligent playard incorporates advanced smart technology, offering a range of practical features to make parenting simpler and more efficient.
It even has built-in soothing features, such as:
- Shock absorption: Isolates floor vibrations during sleep.
- Smart monitoring camera: Keeps track of the baby’s movements in real-time for added safety.
- Integrated smart interface: The playard includes ambient lighting that gradually brightens when activated, with adjustable colors.
- Anti-reflux function: A slight tilt adjustment at the head of the playard helps reduce the occurrence of reflux.
- Bedside nightlight: Convenient for nighttime baby checks.
- Music playback function: Built-in music to aid cognitive development.
- Ambient lighting: Surrounding base lighting with multiple adjustable colors to create a cozy environment.
- APP control function: Through a mobile app, parents can monitor and control various playard functions in real-time, ensuring that the baby is always in the most comfortable environment.
Start-Up Area & Youth Innovators Zone
Recognizing the importance of nurturing new talent and ideas, Kind + Jugend introduced a special Innovation and Startup Zone in the public area this year.
This section featured a selection of high-quality, innovative exhibits with independent brands. Buyers could view the displays and learn more about the products by scanning QR codes.
The purpose of this zone was to provide emerging companies with a platform to showcase their innovative products and connect with potential investors, partners, and customers.
The establishment of the Innovation and Startup Zone demonstrates K+J’s commitment to fostering the next generation of industry leaders and promoting creativity in the children’s product sector.
It offers a glimpse into the future possibilities for baby and toddler products.
Product Development: Sustainability and Smart Technologies as Key Future Trends
Kind + Jugend 2024 was organized around seven thematic worlds: outdoor mobility, furniture and facilities, toys and education, home textiles and decor, baby and maternity clothing, personal care, and safety monitoring.
For each theme, the event provided valuable insights into future development trends, offering guidance on how to navigate these evolving markets.
